Noah built his ARK - Trollback / Ted 2007

Usually, sound dictates motion. Nice twist to this visual experiment, where graphics create the sounds. Designed for TED 2007. For those in the know, they will have recognized uber famous track, Moonlight in glory, performed by Brian Eno & David Byrne.



Production company: Trollback Company

Want 2 be Square

The boys and girls at ATTIK are still tripping out with their marketing homies of SCION. SCION. If they continue like this, I'll have to buy one. Just for the record.

Agency: ATTIK
Production company: Anonymous Content

Shell - Ferrari 60 years

To celebrate 60 years of their collaboration with Ferrari, Shell commissioned this inspiring ad.


Production company: Partizan

Altoids - Weird gets weirder

Watch them all. In the good order. Enjoy.





Agency: Leo Burnett - Chicago
Production Company: Biscuit Filmworks

Wonderbra

Sometimes, things get stuck or just cannot get through... when it's too big, it's just too big.



I have no information on the agency, it might even be a fake. I still think it's a cool ad.

Mills has Saturn's Numbers

At first I didn't want to feature this TVC. I liked everything about it, except the end. You know this feeling where everything is going in the right direction, and you're like "yeah, yeah, hehe, nice, niiice" and then it happens. IT happens. Boom, Bam, bad, crappy ending, crappy copy. And you have just realised that this end doesn't deserved a micro inch of whatever feelings you had seconds ago.

Anyway, over the weekend, I was still thinking about this "numbers" idea and I could remember the movie, the vibe of it... fortunately enough, I could not remember for what product it was. Hope it will be the same for you.



Directed by the one and only Mike Mills

The Stress Monster

Who cares about the message or this "Fitness water"... Just enjoy some classic Queen with some wicked work on this "Stress Monster".

Agency: Element 79 Partners
Client: Propel
Production: Harvest Films

Nike Air Force One - 25

Motion piece inspired by the evolution of Nike's true classic, the AF1. It's on nikebasketball.com. It's good to see some kick a** motion design solely dedicated to visually enrich a website.

Agency: R/GA
Production: Stardust
Lyrics: Rakim

Nothing could stop the forest fire...

or is it?



Agency: BBH

Chanel - Le Rouge

A website solely dedicated to the new Chanel's new lipstick TV ad, Le Rouge. The ad is directly inspired by Jean Paul Godard's "Le Mepris", a classic Nouvelle Vague, and they used the same music. Yes, the music matters. See it as a tribute.


Beautiful picture, beautiful model (lousy voice off screen voice, my personal opinion) but the ad is as original as a luxury brand can afford to. Meaning not original, but inspirational (aspirational?).
The website is an extension of the TV, with added features, explanations, script... like the bonus on a DvD. Again, nice model, nice picture. Pleasant.

See it for yourself.

Supreme x Richard Prince

Supreme x Richard Prince

Absolut Pears - Blow it and Love it

I would like to criticize this website, but there’s something quite exhilarating and refreshing at seeing “things” just being blown up in a very orchestral and stylistic way.

Yes, there is no interactivity. Who cares?
I don’t. I just wish it would have been a Rolex that’s being blown up.


And they let you make your own movie.



Go Pears
By Greatworks

KR in action - Eyebeam

KR in heavy action. Forget about your fatcap. Now it's all about those discreet fire extinguishers.



via

Jeff Staple ITW - Get inspired

Inspiring to read the story of Staple's growth, from magazine to nike collabs. He seems like a tight cat. Great insights, great videos...


Read it or watch it

The String Republic

Summer is coming. So for those client meetings where you need to drop some hotness but it's too hot for those über limited ostrich/patent kicks... Just go for these fresh espadrilles.
If you can't have the budget or work signed off, at least you can have a relaxing chat about them.

Coke Zero campaign - Can we sue us?

CP+B does it again for Coke Zero. Can we sue us?


So can we?

Dubai...

What’s going on at SCION?

I have no idea. I just don’t see any point at everything they have been developing for the past month and how it all fits together. Don’t get me wrong, I like what I see, but I don’t understand what I see. Scion has had this Hip Hop / everything Street / positionning for some time now, but that want2besquare campaign is the on another level.



By Buck LA

And maybe that’s the whole point of this multichannel want2besquare campaign. Maybe it’s just a branding campaign targeted to people that can relate to this shifted, animated and experience driven campaign.


By Shilo Design

Now, I hate that question. Well, I hate it but I love it:

Is this campaign going to sell some SCION? Only time will tell.

Agency: Attik Not sure if any other agencies are involved.

Tune Glue

I guess everybody reading this already knows about Last FM and why it's a killer web-two-point-zeroish tool.


This little generator was built on Last FM's data of connections between artists. It's nicely developped. Then, you can buy the albums on amazon.

Get the glass

Get the glass is the new spin off of the "Got Milk" campaign by veteran Hotshop Goodby Silverstein



They teamed up with uber famous digital production company North Kingdom to produce an immersive game around the quest of the Adachi family for the Glass of Milk.


To be honest with you, I haven't played the game yet, but from the high scores it looks like it's pretty long to finish (best score right now is 10 mn to finish the game).
Check it.

PS3 European Teaser

This is living. 23.03.07.



thisisliving.tv

Overage 4 Design

A nice splash page on overage4design.


Quite hot.

Sony Ericsson Walkman by Saatchi & Saatchi Germany

It's a nice ad, but not as good as the other ones, you know, the ones for the one that's not a phone... yet.

Stunt Mail - Kessel Kramer for Bavaria

A maly (maly: 20-35 old males, like to drink booze with mates, outgoing and all the yadi yada yada…) concept brought to us by Kessel Kramer for Bavaria.


Now I have always been a huge admirer of Kessel’s work and integrity. This website has a good AD and the animations are nice. This “Say it via Stunt Mail” is well targeted and on spot. Some of the videos:





Ok, to be really the site is not OUTHERE but it’s nice. I have spent 10 minutes messing around and sending movies to mates.

Another thing about Kessel Kramer, here's an advertising agency, doing some tight work across media, that doesn't preach around saying they "GET" digital, they just go and do the job.
A lot of ATL "gurus" should do the same instead of putting digital slides they don't understand in their presentations or interviews.

AF1- BRKN PRS TKY LNDN

Air Force One 25 years I have just made for the sneakerplay contest. Brooklyn Paris Tokyo London. $275.


More than 2777 shoes have been designed as of last night. Not too bad, for a mouth to mouth invitation only community competition.

Laser Skateboard Show - Seven Refill

I featured the BUILD lasered skate a week ago. The exhibition website is now up. Good news is that it will tour around the world. Bad news is we don't know when.


The artists? Alife, Andy Jenkins, Ben Drury, Cody Hudson, Delta, Eric Elms, Gaukler, Jeff Staple, Maharishi, Marok, Michael Leon, Michael Place, Mike Giant, Mode 2, Mr Cartoon, Mr Jago, Parra, Pushead, Rinzen, Rostarr, Sheone, Upso&Prate, Will Bankhead, just to name a few... Should be ace.

The laser factory? Check them. Tight.

Processing power

Some really cool code / processing user interacting experiences here
Like this one


or that one

Psyop - Fanta New TV ad

Oh yeah! Made me want to buy some Fanta. Almost. No, Seriously.



Psyop

Adidas Your World - Sid Lee

Adidas Your World


Created by Canadian web agency Sid Lee
So, Let’s wait and see.

NOAH - No Aquarium is big enough

‘No aquarium is big enough’ campaign by Animal Health activists NOAH.


Created by JVM

Audi by Universal Everything

Inspiring work by Universal Everything for Audi Australia. This spot is a viral for the launch of a TT exhibition.



Colours. Colours. Colours.
Universal Everything

BUILD Laser Skateboards for Refill

BUILD designed this skateboards for australian hipster magazine REFILL. Laser cut. Cool use of the technology. Not sure if anyone would ever ride this one, though.



See more here
via

Shilo flips Cingular

After showing some serious blackjack skills, Shilo is now flipping it for Cingular. Not as tight, but still serious.



Shilo Design

Parkers.co.uk

Christian Bevilacqua did this commercial sometime ago for Parkers.co.uk. Really fresh.



Director: Christian Bevilacqua
Production: Therapy Films

Snickers - Go Green

Green is bad ass.

Agency: Impact BBDO Dubai

Show me some Love, some Gecko Love

Gecko Love is some serious Love. And cracked ceilings are a BIG problem.
"Shera Flexy Board, seriously durable". You just gotta love it.



Agency: Publicis Thailand

Coca Cola Light, Cute

The caterpillars are cute. Look at the caterpillars. No, the caterpillars...



Agency: Santo Buenos Aires