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February 21, 2007

We Are Ideas


Pirelli Film - Uma Thurman

New movie for the Pirelli Film saga, featuring Uma Thurman in a yellow Lamborghini (reminds you of something?). Apart for the use of heavy machine guns, a bazooka and heavy pursuit action... and Uma, not much to talk about. Well it's entertaining for a Wednesday.
The script is really poor. The end is a joke. The movie also. Apart for Uma. I like Uma. She rocks.

pirelli
Pirelli tries desperately to re-do BMW Films, but it lacks originality, surprise, wit, creativity. The only thing clearly not lacking is budget.
And don't start talking about the website. The flash game is awful, exclusive screensavers and wallpapers? Come on! Calling that a digital experience?
It seems that all the money/effort was put into the production of the movie and not the outlet it is featured in. Mmmmh, big production budget and crappy website... Sounds familiar?
Watch it here

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