Wifi Sneaked

A project by the mad guys of UBIQ and Stefan Dukaczewski of Mstrpln.com

"A Step in the Right Direction, ASRD is a sneaker based technology project done in collaboration with UBIQ boutique in Philadelphia".
It's has a receptor in the shoe that indicates you if the zone you're entering is wifi friendly...

See it working in video:

Crazy Legs bow down

This litle kid has skills. Mad Skills. Can he even walk?

Micky Dora "doing" Venice Beach peer - 1974

I just found this original footage of Micky Dora surfing Venice Beach and playing with the peer. It reminded me a post that wanted to do about Venice aka Dogtown.
We all saw Dogtown (Peralta’s documentary and the movie), and one of the main criticism that was made by all the real protagonist of this era is that Stacy Peralta is only showing his vision of what Zephyr was about, not Dogtown.
Remember that before Alva and co, Dogtown/Zephyr was far and foremost famous for its hardcore surfing and übber localism.
At the beginning of the documentary there is a small part on surfing. This is the same spot. Venice Beach. Rocked by another legend, Micky. Doing what he did best. Owning.
Check this interview where renowned artist Bulldog kind of straightens things out. He is one of the early dog of Dogtown.

Just for kicks – E bag Treat

A couple of weeks ago, I bought just for kicks, the now famous sneakermentary. On their site they were offering an "e bag", full of goodies. My first reaction was: "bah just another wallpaper and other gimmicks"...

I downloaded it but didn’t even bother to open it, still fed with a negative vibe about freebies on the web.

Well, while cleaning my cpu, I unzipped it and TADA... the usual whatevers: wallpapers, screensavers (actually, very nice)... but they fixed it with a big poster, some extract of the movie, a promo code (e-coupon), a banner to put on your blog, a postcard...
Very good and product centred online marketing.

www.justforkicks.com

Ps: I paid my copy of J4K full price, can’t believe I didn’t even bother to open the e-bag and use the e-coupon...